With over 4 billion searches per month, Bing Ads is the perfect way for business to expose their products to a larger audience at affordable prices. Bing Ads provide efficient ways to reach the desired target audience without overspending, and its user-friendly interface makes it easy for advertisers to manage their campaigns.
What makes Bing Ads a cheaper alternative? Our review tells you why.
You may have heard one or two people say, 'google it' when asked to search for things on the Internet. It's a popular search engine, and because of that, most advertisers would prefer to advertise through Google. This drives the cost of advertising through Google higher compared to Bing Ads. Having said that, Bing Ads click volume is constantly growing and will continue to grow.
Bing Ads offer tools that allow users to achieve the same or even better results but at a cheaper price. The advertisers can decide on how much they want to spend each day. This means that with Bing Ads, it's easy to stay within a budget. This gives advertisers control over their campaigns.
Furthermore, since Bing Ads is limited to certain countries, there is less competition between advertisers allowing them to achieve higher return on investment.
Although Bing Ads may not always be the top choice, it still accounts for around 30 per cent of searches on-line and making it possible to reach a large audience just like its competitor. So if the thought of spending less has already reeled you in, don't worry about the admin of switching to Bing Ads. Bing Ads provides a quick and efficient tool to import campaigns from Google Adwords.
Bing Ads provide tools that make it easy for advertisers to reach their desired target audience efficiently and at a lower cost. What's more is that advertisers get to monitor the performance of their campaigns allowing them to focus on what works and to get rid of what doesn't.
Creating a Bing campaign is not time consuming! It takes approximately an hour to get it up and running.
Advertising through Bing Ads is very easy. According to a search conducted by Catalyst, Bing Ads is considered more user-friendly than Google. Bing Ads Editor allows advertisers to work off-line and also making it easy to sync any changes to the on-line account.
The numerous features offered may sound overwhelming, but don't worry! Bing Ads provide helpful tutorials and videos that can help anyone, even the first-time advertisers.
With Google as its main competitor, it's easy for Bing Ads to be conceived as the underdog. But with the combined efforts and resources of Microsoft and Yahoo, it won't be long until Bing Ads get the recognition it truly deserves. Our Bing Ads review shows one thing - they are very good indeed.